David Baszucki's Bloxy News Interview: Roblox's Wallet, Market Share Goals and What's Next Explained
Roblox's newsroom published a candid, community-driven interview with CEO David Baszucki on November 9, 2026. The biggest news: the Roblox Card and Wallet will replace DevEx next year, as Roblox pursues a goal of 10% of the global gaming market.
On November 9, 2026, Roblox's official newsroom published a wide-ranging interview between founder and CEO David Baszucki and Bloxz, host of the long-running fan outlet Bloxy News. The questions were pulled from more than 1,000 community submissions, and the conversation moved from Baszucki's engineering background to the company's biggest near-term change for creators: the Roblox Wallet replacing DevEx. Here's what he actually said, broken down section by section.
1. A candid, community-driven interview
The interview was recorded in October 2026 and published as a transcript on Roblox's newsroom after an issue with the original recording. Bloxz, who runs Bloxy News, selected the questions directly from the Roblox community rather than working from a standard press list, which is why the piece ranges from company strategy down to whether Baszucki still plays Roblox himself (he says he does, under a different username, mostly to test games made with Roblox Build).
2. From Interactive Physics to Roblox
Baszucki described growing up between Canada and Minnesota before studying electrical engineering and computer science at Stanford. In the late 1980s he and his brother Greg co-founded Knowledge Revolution, maker of a simulation program called Interactive Physics that let students build and test their own physical models. Watching students use that tool creatively informed the core idea behind Roblox: an immersive, multiplayer, 3D world built mostly by the people playing in it.
He also referenced a 2012 company blog post, brought up by Bloxz, about simulating physical phenomena inside Roblox. Baszucki said that vision — ever more realistic, physically accurate shared worlds — still isn't fully realized and is mostly limited by how much compute Roblox can throw at it.
3. The big news: the Wallet is replacing DevEx next year
The most concrete announcement in the interview is financial. Baszucki confirmed that the Roblox Card and Wallet will replace the Developer Exchange (DevEx) program next year, calling it a first step toward giving creators more liquidity and better financial literacy tools rather than a single once-a-month cash-out process. For background on how the current system works, see our explainer on how Robux, Premium and DevEx fit together, and our breakdown of everything Roblox announced about the Wallet at RDC 2026.
Baszucki put a number on how much is flowing through the creator economy today: Roblox now pays creators more than $1.5 billion a year. Over 42,000 creators are currently enrolled in DevEx, and according to a footnote in the published interview, the median DevEx creator received about $1,500 USD over the twelve months ending June 30, 2026 — a reminder that the program's huge top-line payout figure is spread very unevenly across a long tail of smaller creators.
4. Chasing 10% of a $200 billion market
Asked about Roblox's long-term ambitions, Baszucki said the company estimates it currently represents roughly 3.5% to 4% of what he described as a $200 billion global gaming market, and that an internal goal is pushing that share toward 10%. He tied this to Roblox's cloud-based, multi-device architecture and raised — without committing to any dates — the possibility of Roblox experiences eventually appearing through other storefronts, including iOS, PC, and platforms like Steam or Epic Games.
On where the underlying technology is heading, Baszucki summed it up this way: "The endgame here is infinite scale and multiplayer with photorealism." It's a restatement of a goal Roblox has talked about before, but it's notable that he's still framing the company's core technical mission in those terms five years after Roblox went public.
5. Discovery tuning and worries about AI-generated content
Baszucki said Roblox is actively adjusting its discovery algorithm to better match content to both older and younger players, rather than showing everyone the same trending experiences. He also raised his own concerns about a flood of low-quality, AI-generated experiences as tools like Roblox Build make it easier for anyone to produce a game from a text prompt.
That tension — more creation tools versus quality control — is also the subject of a separate newsroom piece Roblox published the same month on how it evaluates games made with AI assistance, which uses screenshots like the one below to illustrate what a finished Build-assisted game can look like in practice. For more on the creation side of that tool, our guide to Roblox's Build, Scene Generator and 2D engine update covers how the tool itself works.
6. Safety: "we don't shadow ban," and 400 AI models
On safety — an area Roblox has faced repeated outside scrutiny over in 2026 — Baszucki said the company tries to be transparent about its policies and moderation metrics rather than quietly suppressing accounts. "We have a principle inside the company that we don't shadow ban, and we want as much transparency as possible," he said. He added that Roblox now runs more than 400 AI models dedicated to safety, covering both text and voice moderation.
Age-appropriate access has been one of Roblox's most visible safety changes this year. If you want the mechanics of how that system works, our guide to Roblox's facial age estimation and chat tiers walks through what verification actually checks and what it unlocks.
7. Creator events are going global
Roblox's push to grow its creator base internationally came up too, and it lines up with another newsroom announcement published the same week: the Creator Showdown tournament series is expanding to São Paulo, Brazil. These live, in-person creator competitions are part of how Roblox is trying to build local creator communities outside the US, which ties back into Baszucki's stated goal of growing Roblox's overall share of the gaming market by bringing in more creators, not just more players.
8. Rapid-fire community questions
Because the questions came from the community rather than a press list, the interview also covered smaller, more personal topics:
- Profile customization: Baszucki acknowledged player interest in more personal profile options, without detailing a specific roadmap.
- Trading and the economy: He touched on trading and shader-related questions from players, again tied back to the broader push for a more flexible, liquid in-platform economy via the Wallet.
- Roblox Build's rollout: Build, the AI tool that generates games from text prompts, is currently being tested in Serbia, Singapore, Thailand and New Zealand ahead of a wider release.
- Does he still play? Yes — Baszucki said he plays under a different username and spends most of that time testing games created with Build.
9. The long view
Asked about his own plans, Baszucki described a deliberately long-term, health-focused approach to running the company and said flatly, "I don't have any plans to stop." On whether any of Roblox's current ambitions — multi-platform distribution, photorealism, a reworked creator economy — are off the table permanently, he was similarly open-ended: "I would never say never." Pressed on whether Roblox's safety work is ever finished, he said the company's standard is "absolute perfection," while acknowledging that's a standard it hasn't fully reached yet.
Quick recap
- The Roblox Card and Wallet will replace DevEx next year, aimed at giving creators more liquidity than the current cash-out system.
- Roblox pays creators over $1.5 billion annually; the median DevEx creator earned about $1,500 over the year ending June 30, 2026.
- Roblox estimates it holds roughly 3.5%–4% of a $200 billion gaming market and is targeting 10%.
- Over 400 AI models are now used for safety moderation, and Roblox says it does not shadow ban accounts.
- Roblox Build is being tested in Serbia, Singapore, Thailand and New Zealand.
Official Resources
For more on how the platform's economy and creation tools fit together, check out our full library of Roblox guides and walkthroughs.