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Hallmark products … or a hint to what to find in the circled squares NYT Crossword Clue

Stuck on “Hallmark products … or a hint to what to find in the circled squares” from the New York Times Crossword? Here is the verified answer:

Answer
GREETINGCARDS
13 letters · Across · last seen September 29, 2025

More clues from the September 29, 2025 puzzle

1A Division of a bowling game 5 1D Bank-backing grp. since 1933 4 2D Very well-off 4 3D Berry that's a "superfood" 4 4D Purchased souvenirs, informally 5 5D Makeup set containing shadow and mascara 6 6D "Shucks!," only stronger 4 6A Roomba target 4 7D Condo, e.g. 4 8D Run out of clothes? 6 9D "Twilight" and "The Hunger Games" genre 7 10A See 70-Across 4